July 27, 2016
31 Christmas in July

Christmas in July

Sounds like a great idea to me. I’m not talking about celebrating Christmas in July but wouldn’t that be a great idea!  It’s that time of […]
April 8, 2016
Colorful financial graphs and charts

3 Characteristics Needed for a Marketing Plan

As a leader of your firm, you are held personally responsible for the overall success of the firm. For this vision to be carried out, many […]
March 23, 2016
Composite image of man using tablet pc

Marketing Resources (Apps, Websites, Podcasts)

Business, Marketing, & Business Development Resources for Architects, Engineers, and Contractors We are all trying to find more time in life. I’ve put together the top […]
February 8, 2016
Relationship Building

Communicating Between Projects – Part 4 – Relationship Building

This is a 4-part series, so click here to start with 1. Do you wonder how to add value to your clients between projects? I am […]
February 8, 2016
SpecificMeasurableActionResultsTimely

Existing and Past Clients – Part 3 – Building Relationships

This is a 4-part series. Click here to read Part 1. Building relationships are hard but well worth the effort. As mentioned in a previous blog, […]
February 8, 2016
Henry Ford

Six Easy Steps to Bringing Work in The Door – Part 2 – Building Relationships

Building relationships are hard but well worth the effort. You must pick up the phone, send an email, send a text, message someone through LinkedIn, or […]
February 8, 2016
Part 1 – Relationship Building
Building relationships with clients and prospects can take years, but it’s well worth the investment. Building relationships with clients and prospects can take years, but it’s […]
December 28, 2015

SMPS Marketer Feature: “Effective Event Networking”

The following nu marketing article was published in the December 2015 issue of the Marketer magazine by the Society for Marketing Professional Services (SMPS). The Marketer […]
December 1, 2015
YOU DON'T BUILD A BUSINESS PEOPLE

Employee Recruiting and Retaining Regarding Marketing

Marketing isn’t just for your customers. It’s also for your employees. That sounds strange, but it is imperative to focus your marketing efforts on the employees […]
November 2, 2015
Expanded AEC Outstanding Service Marketing Budget 2016

Architecture, Engineer, and Contractor Marketing Budgets

It’s that time of the year to start putting your 2016 marketing budget and plan together. (More on the marketing plan here.) A marketing budget allows […]
September 21, 2015
60 Day LinkedIn Challenge.jpg

60 Day LinkedIn Challenge

LinkedIn is a very powerful and underutilized tool in the architectural, engineering, and construction industry. By taking advantage of this free tool, you can grow your […]
August 21, 2015

Strategic Planning…What’s the Point?

Often times I hear about employees struggling to define or execute their professional roles effectively, on the flip side owners and principals say they can’t find […]