Uncategorized

February 13, 2017
ROI-marketing-costs-LinkedIn-February 2017

How Much Does Marketing Cost?

I hear this question all the time. How Much Does Marketing Cost? Marketing costs are an investment in your business. As a wise and practical business […]
June 25, 2015

Recruiting and Retaining Employees is All About Engagement

The process of recruiting and retaining employees is imperative for any business, large or small. There is a correlation to human resources and marketing that many […]
May 6, 2015

Write a Compelling Elevator Speech So People Ask Questions

An elevator speech should be something engaging yet mysterious. It’s your sixty to ninety second infomercial about your company, or in some cases yourself. This might […]
March 30, 2015

This is NO Joke: Preparing for a Conference Requires a Plan

Preparing for a conference isn’t an easy task. You know you are going to be out of the office for a couple of days, so you […]
February 25, 2015

Trade Show Strategies for Architects, Engineers, and Contractors

Trade Shows Strategies You don’t just show up… set up your booth…and pass out your business cards at a trade show. Unfortunately, many companies don’t maximize […]
August 25, 2014

Strategic Marketing Plans for Architects, Engineers, and Contractors

Strategic Marketing Plans In the building industry, strategies are used for designing, engineering, and constructing projects. It should be no different for the company’s marketing and […]
July 23, 2014

Tips to Networking Like a Rock Star

Don’t you want to learn and grow by helping others get to the top? Business networking is all about giving and not expecting one thing in […]
June 4, 2014

Branding Your Service Business – It’s So Much More Than a Logo

Branding is so much more than a logo or business card. It’s a reflection of everything you do as a company from answering the phone to […]
May 16, 2014
Communication is instrumental in any relationship.

Are you Communicating and Building Trust with Your Team?

Communication is important in any organization but what exactly is communication. As defined by Merriam-Webster’s online dictionary, communication is the act or process of using words, […]
April 9, 2014

Is Your Company “Showcasing” its Services on the new Linked In Showcase Pages?

Linked In Company Pages have recently changed to provide a more targeted approach. The Linked In Company Page now has “Showcase Pages” versus the “Products and […]
March 2, 2014

Navigate Your Team Through Strategy

When a fleet of ships sets out across the ocean, the captain commands and manages its safe and efficient operations including all the ship’s personnel, cargo, […]
February 10, 2014

First Day in Business

40 Under 40 honoree Lindsay Young starts marketing consulting company Thanks to John Stearns at the Wichita Business Journal for the fantastic article about nu marketing. […]