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Blog
May 1, 2018
Writing! Blogging! Content marketing! The number one reason to implement content marketing within your strategy is to drive traffic to your website. It also increases your […]
April 23, 2018
As an architect, engineer, or contractor, you must communicate clear and concise expectations to your client. Setting these expectations upfront will help smooth any bumps in […]
April 10, 2018
Data is great when you can easy produce a report or quickly retrieve the information you are looking. Data can also be very overwhelming and useless. […]
March 22, 2018
Do you continually battle with your staff on whether your firm should pursue a project? Having a process on how to determine what projects your firm […]
March 22, 2018
Finding and Retaining Talent: Marketing and Employee Recruitment Go Hand in Hand (Click here for the PDF Version) Finding great employees — and even good employees, for that […]
March 10, 2018
Public speaking is the number one fear of most people. You’ve heard that before. Well, project interviews are one in the same. As architects, engineers, and […]
March 9, 2018
If you haven’t read the previous blogs on this topic, please click here. Social media can be time consuming and pretty overwhelming if you aren’t a […]
March 7, 2018
This is the second part to a three part series. Please click here to read the first blog. Last time we addressed the ever-changing social media […]
March 5, 2018
Social media is a wonderful and growing marketing tool for ANY business, but it can be tough to keep up with. Real tough. It takes time […]
February 12, 2018
Cold calls are probably the worst thing about sales. As architects, engineers, and construction professionals, the sales experts tell us the more cold calls you make, […]
January 25, 2018
As an architect, engineer, or construction professional, you have the responsibility to educate your clients and prospects. It’s part of the marketing and sales process. Clients […]
January 12, 2018
Finding great employees — and even good employees, for that matter — is challenging for the architecture, engineering, and construction business. There is a talent war […]