5 Characteristics to Develop Meaningful Connections in Business
Making connections in business can be challenging, and many people aren’t sure what the right steps are to make those... Read More
Blog & News
Strategic Marketing & Business Blog
5 Primary Benefits of Utilizing LinkedIn for Your Business
LinkedIn can be a very powerful tool if you know how to maximize its potential for your network and your... Read More
Your 5 Business Support Systems You Need
Success doesn’t come from one person. It comes from a group of people. The saying, “Two heads are better than... Read More
5 Reasons to Connect on Social Media
The ever-changing and complex world of social media is challenging — even for a marketing or business development professional. It’s... Read More
5 Things Architects, Engineers, and Contractors Should Focus On For Client Interviews
As architects, engineers, and contractors, we always interview for the “next big project.”. We are excited to have the opportunity... Read More
nu marketing 5 year anniversary celebration – Rogers, Arkansas
One of the factors that can make an event memorable is actually something beyond anybody’s control: the weather. And it... Read More
5 Steps to Landing the Perfectly Fit Job
Finding the perfect job is liking finding a needle in a haystack. It can seem nearly impossible, but it’s less... Read More
5 Steps to Effective Networking in the Architecture, Engineering, and Construction Industry
Networking is not selling. Networking is not selling. Networking is not selling. Have I gotten my point across? Rather, networking... Read More
Recruiting and Retaining Great Talent in the AEC Industry – The 5 Characteristics Your Firm Must Have!
Recently, I was challenged and inspired to write an article about recruiting and retention with regard to company culture. An... Read More
nu marketing 5 year anniversary celebration – Wichita, Kansas
On a snowy February day in Kansas, nu marketing celebrated its 5-year anniversary. You’d think a marketing firm might think... Read More
5 Reasons I Started nu marketing
Nu marketing was the brainchild among myself and a few close colleagues who supported me in my early career —... Read More
Get Published – Be Perceived as the Industry Expert
The architecture, engineering, and construction industry is very technical to those outside of the industry. It’s our responsibility to educate... Read More
What the Client “Really” Wants to Know – The Art of Writing a GREAT Proposal
Proposals are a lot of work. They cost you time and money, so they shouldn’t be taken lightly. On average,... Read More
Get Involved and Get Results
Connecting with your prospects and clients is important and should be part of your marketing strategy. Through client associations, you... Read More
Collaboration Among Architects, Engineers, and Contractors
It’s important to have a good team when designing and building a project for a client. Having the right team... Read More
Article Publications
In the architecture, engineering, and construction world, being the industry expert helps improve your marketing and your brand perception. This... Read More
Patience Pays Off
Marketing and business development require patience in almost every business. Architects, engineers, and contractors have long lead times when it... Read More
Market Researching Your Competitors
Competitors. As an architect, engineer, or construction professional, you need to be aware of what your competitors are doing in... Read More